ABS-CBN is one of the leading television networks in the Philippines. Every Christmas, the network goes an extra mile to produce catchy tunes as a one-of-a-kind station identification. The tunes are meant to remind viewers and listeners of the network.
Adding to the attraction to these unique tunes are the local popular celebrities involved in the project. The conception of Christmas Station ID along with famous artists has catapulted the ratings of ABS-CBN not only during the holidays but ordinary days as well. While similar networks have tried to emulate, ABS-CBN stands out as unique because, after all, this idea started with them.
Here are some fun facts about the catchy Christmas tunes ABS-CBN has done over the years.
ABS CBN Christmas Station ID 2017: Just love Ngayong Pasko
ABS-CBN has coined the word “kapamilya” as a way of personally reaching out to Filipino people from all walks of life. “Kapamilya” means being considered a member of the family. The year 2017 produced an ABS-CBN station ID song entitled Just love ngayong Pasko. The haunting melody composition was provided by Jimmy Antiporda with lyrics penned by Christian Faustino, Robert Labayen, and Lloyd Oliver Corpuz.
The song about faith, love, and kindness during the holiday season was sung by thirty eight popular singers and celebrities such as Billy Crawford, Gary Valenciano, Zsa Zsa Padilla, Sarah Geronimo, Martin Nievera, Yeng Constantino, Ogie Alcasid, Erik Santos, and Piolo Pascual to name a few.
The initial upload of the song immediately garnered 5 million views. ABS-CBN further added to the song’s popularity by launching online app for people to vote on their favorite celebrity involved in the song.
ABS CBN Christmas Station ID 2016: Isang Pamilya Tayo ngayong Pasko
The message of being one family especially during Christmas voices the sentiment dear to the hearts of the Filipinos. Closeness and support from a family is what it is all about for Filipinos. T
This sentiment was further bolstered in this catchy kapamilya song “Isang Pamilya Tayo ngayong Pasko”. The song was a collaborative effort between the tandems of Lloyd Oliver Cruz-Robert Labayen team and Yumi Lacsamana- Thyro Alfaro.
The height of popularity of THE VOICE contest was during this year. The coaches involved in the contest such as Sharon Cuneta, Lea Salonga, Bamboo, and Sarah Geronimo were the celebrities involved in the singing of the year’s station ID slogan song. The inclusion of the talents coached by these various celebrities added to the meaning of family and Christmas.
ABS CBN Christmas Station ID: 2015 Thank you for the Love
Christmas is a time for giving joy and love. ABS-CBN has always been a trendsetter when it comes to voicing the sentiments of every Filipino.
The 10-minute video took CCM Creative Account Head, Kathrina Sanchez months of preparation. It was a very challenging task that involved the right song pick, video shoots, and concepts to use. Needless to say, the effort was worth the effort and sacrifice spent when it went viral around the world.
The artists involved in the year’s song project consisted of young love teams that were so popular to Filipinos of all ages.
ABS CBN Christmas Station ID: 2014 Thank You Ambabait Ninyo
Penned by Love Rose de Leon, Robert Labayen, and Lloyd Oliver Cruz, the year’s slogan song is all about gratitude and kindness. The melody conceptualized by Marcus and Amber Davis was fun and lighthearted.
The finalists of THE VOICE KIDS further added allure to the song and melody that made it to the top 12 list of Christmas songs around the world.
ABS CBN Christmas Station ID 2013: Magkasama Tayo sa Kwentong Pasko
Magkasama Tayo slogan song for 2013 literally lived up to its claim of togetherness by involving popular talk hosts, newscasters, celebrities, and artists in the song-video. Not all the participants were singers but the togetherness message of Christmas came across strongly. Lyrics of the song were penned by Robert Labayen with melody provided by Jumbo “Bojam” De Belen.
ABS-CBN Christmas Station ID 2012: “Lumiliwanag ang Mundo sa Kwento ng Pasko”
“Lumiliwanag ang Mundo sa Kwento ng Pasko” features the Filipino spirit during the calamities. Helping fellow countrymen and sharing during the time of need is the theme of this Christmas song. Various artists perform this song to pay tribute to fellow Filipino people and spread the good vibe of the holiday.
ABS CBN Christmas Station ID 2011: Da Best ang Paskong Pilipino
The holiday song of ABS-CBN for this year encourages the Filipinos’ love of music. The UP Concert Chorus provided a beautiful musical background to the powerful vocals of YouTube Filipino sensation of the year, Maria Aragon. This 11-year old girl was the talk of the year earning her the star role for the network’s Christmas slogan song.
ABS CBN Christmas Station ID 2010: Ngayong Pasko, Magniningningang Pilipino
ABS-CBN brings another Christmas slogan song for the year with Ngayong Pasko, Magniningning ang Pilipino written by Jordan Constantino. Musical score was provided by Lloyd Corpuz. Kapamilya popular newscasters headed the 5 minute 30 seconds video. The two artist performers were Toni Gonzaga and Gary Valenciano backed by the UST singers.
ABS CBN Christmas Station ID 2009: Bro, Ikaw ang Star ng Pasko
Because of Ondoy, a destructive typhoon that struck tragedy to a lot of Filipino families, this song slogan from ABS-CBN became meaningful and memorable. Robert Labayen, the songwriter wanted to bring inspiration to his fellow Filipinos and the only way is through this song. The music provided by Marcus Davis Jr. stirred the hearts of millions of Filipinos in the Philippines and around the world. This song continues to be sung and played in YouTube even to this day. This music video also remains the all-time favorite Christmas slogan of all.
ABS CBN Christmas Station ID 2008: May Katuparan ang Hiling sa Kapamilyang Kapiling
The variation of the Christmas song slogan from ABS-CBN for this year was the interviews from the performing artists themselves. Popular celebrities such as Boy Abunda, Piolo Pascual, Gary Valenciano, Jericho Rosales, and a lot more were asked to give their version of what Christmas means to them.
ABS CBN Christmas Station ID 2007: Walang Mag-iisa ngayong Pasko
Instead of a music video, the “Walang Mag-iisa Ngayong Pasko” featured spoken messages from famous Kapamilya stars. The video was meant to inspire a community spirit among Filipinos working and living abroad.
ABS CBN Christmas Station ID 2006: Angat ang Ligayang Pasko
The popular lyrics from an iconic Filipino band, the APO Hiking Society were given a slight variation to fit the occasion. The message conveyed by the video is the way Filipinos manage to celebrate the Christmas season despite hard times. It focuses on the fact that love of family will always be the compelling reason for Filipinos to celebrate Christmas.
ABS CBN Christmas Station ID 2005: Magpasaya ng Kapamilya
Simple video yet is so meaningful to Filipinos. The background song used for this video is titled “Himig Pasko” composed and performed by Freddie Aguilar, one of the iconic Filipino performers.
ABS CBN Christmas Station ID 2004: Sabay Tayo Kapamilya
2004 marked the first year that Robert Labayen started doing the lyrics for ABS-CBN slogan Christmas songs. Jessie Lasaten provided the musical score and the ABS-CBN Philharmonic Orchestra provided the perfect backdrop for famous names in the industry such as Kuh Ledesma, Martin Nievera, Vina Morales, Gary Valenciano, and a lot more.
ABS CBN Christmas Station ID 2003: DisyembRegalo
The video is a walk down memory lane featuring some famous kapamilya names that have passed through the great beyond.
ABS CBN Christmas Station ID 2002: Isang Pamilya, Isang Puso ngayong Pasko
This truly memorable video is a landmark for ABS-CBN. This is the first time the network started to do a Christmas video as a way of reaching out to fellow Filipinos. This is a truly iconic video featuring the two giant Philippine stars such as Dolphy and Fernando Poe, Jr., together for the first and last time. Both may have been gone but their legacy remains in every Filipino hearts.